SOAS Research Online

A Free Database of the Latest Research by SOAS Academics and PhD Students

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Number of items: 3.

Book Chapters

Gadalla, Eman and Abosag, Ibrahim and Keeling, Kathy (2015) 'The Virtual Experience Economy: A Service-Dominant Logic Perspective for Metaverse retailing.' In: Sivan, Y., (ed.), Handbook on 3D3C Platforms : Applications and Tools for Three Dimensional Systems for Community, Creation and Commerce. Germany: Springer-Verlag. (Progress in IS)

Journal Article

Gadalla, Eman and Abosag, Ibrahim and Keeling, Kathy (2016) 'Second Life as a Research Environment: Avatar-based Focus Groups (AFG).' Qualitative Market Research: An International Journal, 19 (1). pp. 101-114.

Gadalla, Eman and Keeling, Kathy and Abosag, Ibrahim (2013) 'Metaverse-Retail Service Quality: A Future Framework for Retail Service Quality in the 3D Internet.' Journal of Marketing Management, 29 (13-14). pp. 1493-1517.

This list was generated on Thu Nov 26 03:31:17 2020 GMT.