SOAS Research Online
A Free Database of the Latest Research by SOAS Academics and PhD Students
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Book Chapters
Abosag, Ibrahim (2012) 'The Boycott of Arla Foods.' In: Kotler, P., Armstrong, G., Harker, M. and Brennan, R., (eds.), Marketing: An Introduction. Upper Saddle River, NJ: Prentice Hall - Pearson.