SOAS Research Online
A Free Database of the Latest Research by SOAS Academics and PhD Students
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Number of items: 2.
Ramadan, Zahy, Abosag, Ibrahim and Žabkar, Vesna (2018) 'All in the Value: The Impact of Brand and Social Network Relationships on the Perceived Value of Customer Endorsed Facebook Advertising.' European Journal of Marketing, 52 (7/8). pp. 1704-1726.
Žabkar, Vesna, Koklič, Mateja Kos, McDonald, Seonaidh and Abosag, Ibrahim (2018) 'Guest Editorial: In Search of Sustainable and Responsible Consumption.' European Journal of Marketing, 52 (3/4). pp. 470-475.