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Costley, Tracey, Kula, Nancy C. and Marten, Lutz (2022) 'Translanguaging spaces and multilingual public writing in Zambia: tracing change in the linguistic landscape of Ndola on the Copperbelt.' Journal of Multilingual and Multicultural Development, 44 (9). pp. 773-793.

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Zambia is home to a complex set of language practices, which involve languages being used in different ways across social contexts. Historically written communication has typically been associated with English with African languages mainly associated with used spoken contexts. Recently, however, there has been a shift in this pattern with African languages being used more frequently in and across the linguistic landscape of Zambia in public writing to explore the ways in which language is used in billboards and advertising spaces and propose that important shifts in language uses are observable. We discuss the changing status and uses of local African languages and why this is important in understanding language use in post-colonial contexts such as Zambia.

Item Type: Journal Article
Keywords: Translanguaging, linguistics landscapes, multilingual practices
SOAS Departments & Centres: Regional Centres and Institutes > Centre of African Studies
Regional Centres and Institutes > SOAS World Languages Institute
Departments and Subunits > School of Languages, Cultures & Linguistics
Departments and Subunits > School of Languages, Cultures & Linguistics > Department of Linguistics
ISSN: 17477557
DOI (Digital Object Identifier):
Date Deposited: 27 Jun 2022 10:09

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